EASYVITA — WHO WE ARE

Your life, made easier.Daily wellness, simplified.

easyVita was founded on a simple belief: health is the foundation for living and performing better. It's not built on excess, but on daily habits — proper nutrition, rest, and self-care. Our products don't replace these, but support them, as part of a simpler and more consistent routine.

Holistic approach
2024 our founding year
GMP certified production within the EU
EOF notification for every product
WHY WE EXIST

A cleaner approach to food supplements.

We believe that wellness doesn't need to be more complicated than it is. Our goal is to propose a simpler and more understandable approach, with products that have a clear role in daily life.

In a market often dominated by numerous choices and complex messages, we choose to start with the basics: what can truly support modern individuals and how can it be more easily integrated into their lives.

easyVita designs products and routines with an emphasis on clarity, practicality, and consistency. We want daily use to be simpler, clearer, and easier to maintain over time.

OUR APPROACH

Wellness is built with consistency

At easyVita, we believe that the difference lies not in occasional excesses, but in small, consistent habits that we can truly follow over time.

Our products are not intended to replace a balanced lifestyle. They come to support it, as part of a simpler, more organized daily routine.

EASYVITA ROUTINE

A routine designed for daily life

A simple approach where each product has its own role throughout the day, making consistency easier to practice.

Morning

easyGlow Marine Collagen Complex

The collagen of the easyVita routine, designed to be easily incorporated at the beginning of the day as part of a consistent daily habit.

After breakfast

easyCalm L-Theanine

The easyVita routine choice for times when you want daily use to have a clearer and more consistent place in your day.

After breakfast or lunch

easyEnergy Multivitamin & Ginger

The multivitamin of the easyVita routine, placed at a convenient point in the day for easier and more consistent daily use.

Evening

easyRest Magnesium Bisglycinate

The evening part of the easyVita routine, naturally integrated at the end of the day as a simpler and more consistent habit.

For easyVita, the real difference lies not in occasional excesses, but in the small habits that we can consistently follow every day.

OUR PHILOSOPHY

3 principles that guide every choice we make.

01

Clear role

Every formula is designed with a specific purpose and a clear place within the daily routine.

02

Simple application

Daily use must be practical and able to be naturally integrated into the life of modern individuals.

03

Careful selection

We focus on compositions based on clear logic, careful formulation, and quality production.

QUALITY COMMITMENT

Quality and compliance are a fundamental part of our approach.

That is why we collaborate with production units that operate under recognized quality and safety standards, while each product follows the notification procedure provided for the Greek market.

EOF

EOF Notification

Each product follows the notification procedure required for its placement on the Greek market.

GMP

GMP Production

Production standards that support consistency, control, and an organized quality process.

HACCP

HACCP Safety

Management system that helps control potential risks and ensures the safety of the production process.

ISO

ISO 9001 Quality

Structured quality management systems from raw material to final product.

OUR APPROACH

Science, not excess.

Product development doesn't start with marketing. It starts with asking what role this formula will play, what ingredients suit that role, and how it can realistically fit into a daily routine.

Our approach is based on scientific literature, approved claims where they exist, and a more careful selection of dosages and combinations. Our goal is to create formulations with logic, clarity, and a real place in everyday life.

Formulation Logic Ingredients with a clear role and specific place in daily use
Documentation Evaluation of scientific literature and health claims based on approved ingredients where applicable
Daily Application Routines designed to be more easily integrated into practice
Productive Collaboration Collaboration with European production units with organised quality standards
THE FAMILY

Part of something bigger.

easyVita is part of Sir Stelios Haji-Ioannou's easyGroup — the entrepreneur who built easyJet from 1994 and proved that you can do things excellently without charging more than you should.

The same philosophy — more value for less money — applies to every easy brand. From airplanes and hotels to dietary supplements.

easyGroup donated £12.7 million in 2025 and €122 million in total to the Stelios Philanthropic Foundation. When you buy easyVita, you're part of something bigger.

part of the easy® family of brands

£12.7 million donated in 2025 — €122 million in total to the Stelios Philanthropic Foundation.

Free shipping

For orders over 49€.

Easy returns

Simple and clear customer service experience.

EOF Notification

Compliance with the procedure foreseen for the Greek market.

Organised care

Routines designed for simpler and consistent use.

See how this philosophy translates into our products.

Discover easyVita formulations and routines at your own pace.

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